It all adds up to a piece of fashionable and functional clothing you'll feel great about wearing.
Made in USA
Designed with science
One size rarely fits all. That’s why we developed our unique strap system. This patent-pending technology allows you to adjust the bra to your body and readjust it over time.
Designed for every day
Etalon® apparel is designed to be pretty, modern, and comfortable. Your enjoyment wearing it will equal the benefits it provides. No need to hide it, either — you can wear it as a bra or top.
With care for both our health and the health of our planet, we use recycled materials and environmentally friendly packaging. We also donate 1% of our profits to mental health programs.
See the difference.
Feel the difference.
Etalon™ bras can change your life in more ways than one.
What makes Etalon special?
|Etalon™ Posture Bra
|Generic Posture Corrector
|Adjustable upleveling technology
|No movement limitation
|Versatile, stylish garment
|Made with eco-friendly materials
|Made in USA
Etalon® Posture Bra
The Etalon® Posture Bra is engineered for maximum effectiveness with six adjustable straps that work to engage the upper back muscles. Our unique patent-pending technology improves proprioception and promotes better alignment, postural awareness, and muscle memory over time. Unlike most other posture correctors, Etalon® has customizable levels that meet you where you are in your posture journey. The bra helps you develop better alignment at your own comfort level and pace.
- Comfortable to wear and easy to adjust on your own.
- Fashionable and machine washable.
- Free shipping on all US orders.
- 2X and 3X sizes coming soon — sign up to be the first to know when new sizes drop.
It’s orthopedist-approved and chiropractor-loved.
Our innovative sustainable material comprises 79% rPET and 21% spandex with a modified chemical composition that makes it biodegradable!
Ready to start your posture journey? Check out our sizing guide!
Looking for a gift? Get the Etalon gift card!
Misalignment leads to stress and strain and causes your body to use more energy than necessary. Good posture saves energy and helps you enjoy life more fully by:
- Preventing pain
- Aiding digestion
- Allowing you to breathe with full lung capacity
- Improving hormonal regulation
The seemingly endless stress of daily personal challenges, long Zoom calls, and wider global issues ends up accumulating in our bodies. By gently supporting your upper back, Etalon® bras help you release tension and:
- Focus better
- Increase confidence
- Improve cognitive function
- Communicate more effectively
Good posture does wonders for more than just your back. It can boost your confidence and make you feel more comfortable in your body. Etalon® apparel encourages you to:
- Age gracefully
- Avoid saggy cheeks (caused by slouching)
- Look and feel like a goddess